In today’s era, growing any business has become extremely tough. It is like the company needs to have their hands on every pot while wearing hats. We are always surrounded and bounded by several tasks around us, which leads us to invest very little time into web designing, which is also a very crucial task to grow your business.

Magento Development in India

Here are the very top 9 web design trends that will help your business grow faster:

Video Landing Page

Incorporating or using videos into the web designs is basic and can’t be considered as a brainer at least in 2020. As per the data, 78% of users on the internet prefer to watch videos online. However, publishing videos on YouTube is an old school, and everybody does that. Then what difference are you doing?

Don’t do the usual and mundane tasks, which will not land you anywhere. Instead, it is time to take your website to a whole new level by just creating a brand-new video landing page. Either you could target the specific video to the action of direct call on a particular web page or create an exciting video that automatically plays as the user visits your home page. Such approaches help in creating a specific brand identity for your brand.

Parallax Scrolling

In our lives, the experiences related to the digital world have no doubt improved drastically, but it has a flip side, which has made the people extremely lazy. The digital world has made people that lazy that now, clicking a button now has become far out of reach of the possibility. Hence, Parallax Scrolling is what is needed.

The uneven and different sort of scrolling has resulted in combating consumers’ laziness to a whole new level, and the only way to engage them is through visually appealing. The reason why Parallax Scrolling has gained so much popularity is that it involves not a general but a deeper form of scrolling, including the single-page website designs and helps in rendering vital information.

Calls to Action- Animation

Calls to the work have become evil in the world of website design. The fact, however, remains intact, that customers are dependent and won’t know exactly what needs to be done unless you spoon-feed them many times!

Also, the catch here is that you cannot tell your customers point blankly what do to, this is not what they are looking for. There are looking forward to instructions and stimuli from every corner of the web. Hence, you would need to put in extra efforts to stand out when it comes to providing effective communication to your potential customers, such as adding different forms of animations might be a ticket to grasping their attention.

Customer Typography

No website can go without texts. However, there were old days when we used Arial or Times New Roman or various other basic fonts. Now is the time to up your text game stable with some very different typography, which will give your brand an altogether new identity while coantinuously indulging in the process of communication with your clients. Some brands choose to use typography in their logo designs, or other businesses prefer to sprinkle these basic fonts throughout the entire web design.

Artificial Intelligence

Despite all the internet wave in the current scenario, there is a section of society which does look forward to connections which is one of the main reasons why artificial intelligence has become popular. AI in the website designs does take many shapes. However, some of the famous examples include Chatbots, personalization, or machine learning.

Chatbots: These are used to influence the experience of the users directly. They have an engaging element in them, which helps in drawing customer attention.

Use Simple and Clear Navigation

Website navigation does play a very crucial role in actually determining your website’s ‘Stickiness,’ that is, for how long do the visitors stay on the site. The navigation of the website should be easy to access and consistent for the experience of the user. The navigation structure of a website should have the capacity of accommodating links as various additions.

Screen Resolutions Need Design

The site needs to be very user-friendly, which eventually encourages the users to stay. There are websites which have very long content pages; such websites need to be more attractive due to be content heavy in nature. Hence, the overall display of the website should be exciting and creative, which catches the attention of the users.

Designing effective stretch layouts can be one way to ensure that visitors continue to get visually attracted to the website.

Site – Capable of Cross-Browser

There are high chances that sometimes a website that displays properly in one browser does not display correctly in another browser. Hence, the site needs to be adequately checked in all the possible browsers such as Opera, Google Chrome, Mozilla Firefox, Safari, Internet Explorer, Netscape, etc. which ensure that the website is displayed on each browser correctly.

Optimization of the Load Time

It’s vital to make sure that the load time is always within the range, which is acceptable, and the test’s performance of the website very often. To get your hands on the optimal load time, t is essential to ensure the following:

• JavaScript & CSS Code Condensing: Remove the link breaks, spaces, and comments from the CSS files and Java Scripts.

• Use Data of the Server Slide as and When Possible: It includes the web servers which reside in the cache so that they can load faster on various requests.

• Optimization of the HTML and Script Code: Make sure that your website does not have any tags which are unwanted or any unused scripts.

Hence, using the tips as mentioned above of web designing can improve the overall website performance. By intelligently investing in web design, one can create a large pool of customer base and attract potential leads, which eventually leads to the growth of the business.

Author’s Bio:

I’m currently working as Content Manager with WebWorld Experts India. Apart from Digital Marketing, I have the keen interest in Magento Development in India, Web Development, Website Design Outsourcing, Graphic Design, Web Application Development technology, etc.

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